Packaging and Merchandising Design Final Project: Merchandising and Packaging Beatrix Leong Yi Wen0331043 Packaging and Merchandising DesignLecturer: Mr. Shamsul Hamimi Final Project: Merchandising and Packaging LIVE KL Merchandise Instructions // Research // https://www.pinterest.com/beatrix_lyw/packaging-final-project/ Sketches // My concept involved using the gradient theme and colours I had in my previous LIVE KL branding from last semester and incorporating a youthful backpacker target audience/theme. Thus,...

Packaging and Merchandising Design Assignment 1: Toy or Game Packaging Beatrix Leong Yi Wen 0331043 Packaging and Merchandising Design Lecturer: Mr. Shamsul Hamimi Pick Up Sticks Redesign Instructions// Research // Original packaging /branding // Weakness: Lack of branding Flimsy packaging Hard to take sticks in and out Unattractive packaging Poor English/copywriting Weak design Pinterest board: https://www.pinterest.com/beatrix_lyw/toy-packaging/ Sketches // Feedback // Creative Brief// I...

Design Research Dissertation 29th Aug. 2018 ~ 30th Nov. 2018 (Week 1~14) Beatrix Leong Yi Wen 0332043 Design Research Dissertation Dissertation Book Design PDF Alternative Covers Selected Journal with Rationale Journal link: https://www.intellectbooks.co.uk/journals/view-Journal,id=239/view,page=0/ Reformatted Journal (word and pdf format) Pictures For Submission (My journal requires pictures to be submitted seperately. Please download word file to view captions) Reflection Putting together this dissertation was a bit...